TenderVoice/TenderNoise
Tenderloin Tech Lab
St. Anthony Foundation
150 Golden Gate
Sunday, June 13, 2010
10am - 4pm

1:00pm Presentation: Build Community with Art + Technology Projects



Project Description:

TenderVoice / TenderNoise (TVTN) is a two-faceted web-based applied acoustic ecology and community journalism project that collects, maps and layers sound samples and noise data across the Tenderloin.

TenderVoice uses interview-based sound narratives from more than two dozen local service providers that are collated within an interactive website to highlight neighborhood services and amenities. TenderNoise explores the aural quality of streets via both real-time and historical decibel logging, visualizing the outputs through the web. This project also proposes an immersive pysical public art installation for future development.

Together, the TVTN project frames a unique view of the soundscape of Tenderloin and addresses a wide audience ranging from novice computer users to expert designers, from local residents to the global citizens. By layering various data sources (buildings / streets), data types (qualitative / quantitative), data impressions (positive narratives / negative noise) and audience (novice / expert) on a common platform, TVTN develops a unique language to explore a very dense neighborhood in San Francisco in an engaging way.

The first versions of TenderVoice and TenderNoise websites will be presented at the Tenderloin Tch Lab on Sunday, June 13 from 10 am - 4pm and will be openly available online thereafter. Based on the feedback from the Festival participants, the project developers are considering scaling up the application, which could entail expanding the real-time noise data logging or development of a physical art installation within Tenderloin.


Team Information


The project is the outcome of many individuals who are employed at various organizations and who have collaborated on a pro-bono basis to realize the vision of TenderVoice / TenderNoise. The associated organizations and individuals are alphabetically listed below:

Arup is a global, multidisciplinary firm of designers, planners, engineers and consultants founded on the principles of integrated design for the built environment. The firm has over 80 offices worldwide and has maintained a strong local presence in San Francisco since opening its first North American office here in 1985.

Engin Ayaz is an energy and informatics consultant at Arup San Francisco. With an interdisciplinary background in architecture and engineering, Engin is passionate about bridging disciplines and seeking synergies across traditionally divided design cultures, spanning from interface to products, buildings to planning. Within Arup, Engin focuses on sustainability analysis, resource mapping, LEED coordination and data visualization for multidisciplinary projects. Engin has also been involved in a variety of Arup-funded research efforts regarding global sustainability innovation, visual search-engine, energy dashboard manufacturer research and urban informatics. Engin has a engineering degree from Stanford University and is a Merage Fellow.
Engin co-leads the TenderNoise project.

Jake Levitas is a freelance consultant working at the Hub Bay Area. He has worked on a wide variety of sustainability and planning projects at Arup until April 2010, with an emphasis on GIS mapping, spatial analysis, and visualization components of this work. He helped lead multidisciplinary design teams in the 2007 and 2009 Open Architecture Challenge competitions, which were awarded Fifth Place Finalist and Semi-Finalist respectively from hundreds of international entries. He has a depth of experience in written, audio, and visual journalism and has worked on personal audio recording and editing projects for 10 years. Jake holds a BA in Environmental Studies and Economics from Washington University in St. Louis.
Jake co-leads the TenderVoice project.

Mayra Madriz is an urban planner and sustainability consultant at Arup San Francisco. She has expertise in community-based planning practice, and health impacts of the built environment. Past work has focused on bottom-up economic development strategies, including community-oriented eco-tourism and sustainable agriculture. Mayra has addressed community health and other environmental issues in various redevelopment efforts in the Bay Area including the Bayview Hunters Point Shipyard, and the Oakland Estuary. She is currently developing policies regarding parks and public facilities for the Concord Inland Area Plan. Mayra is a co-founder of Encuentamiento: a story-telling collective, and an artist-in-residence at the Red Poppy Art House. Mayra co-leads the TenderVoice project.

Shane Myrbeck is an acoustics consultant with Arup in San Francisco. While at Arup, he has worked on a wide variety of projects addressing sound in both the built and natural environments. Such projects could involve qualitative room acoustics, noise/vibration control, audiovisual systems design, and design of soundscapes and sound art installations. Before joining Arup, he worked as a freelance recording engineer in Boston, where he was a co-founder/artist with the Whitehaus Family Record, a performing arts collaborative there. Shane has an MS in acoustics from Rensselaer Polytechnic Institute.
Shane co-leads the TenderNoise project.

Dan Hill, Jessie Hsu, Jason McDermott, Joseph Digerness, Angus Deuchars, Alex Kalejz and Kurt Graffy from Arup were also significant contributors to the TenderNoise project at the proposal development phase.

Stamen Design is a leading design and technology studio in San Francisco specializing in interactive design and data visualization. Their work for a variety of public and private clients has been highly acclaimed since their inception in 2001.

Eric Rodenbeck is Stamen Design’s founder and creative director. He is a 14-year veteran of the interactive design field, and has spent this time working to extend the boundaries of online media and live information visualization. Eric led the interactive storytelling and data-driven narrative effort at Quokka Sports, illustrated and designed at Wired Magazine and Wired Books, and was a co-founder of the design collective Umwow. Eric was born in New York City, where he studied architecture at Cooper Union, put himself through school by managing markets at numerous New York farmers’ markets, drafting architectural ornaments in the stoneyard of the Cathedral of St. John the Divine, and working summers for Kenneth Snelson. He received a B.A. in the History and Philosophy of Technology from The New School for Social Research in 1994. In 2008 he was called one of Esquire Magazine’s “Best and Brightest” new designers and thinkers, and one of ID Magazine’s top 40 designers to watch. Eric is the principal collaborator for TenderNoise project.

Shawn Allen
and Aaron Cope from Stamen Design are significant contributors to the Real-time Noise Data Management and Visualization component of TenderNoise.


Movity.com is a San Francisco startup focused on gathering hyperlocal data relevant to the real estate search. The company brings greater transparency to geo-data like noise, crime, and real estate pricing.

Sha Hwang, Vaughn Koch and Eric Wu from Movity.com are significant contributors to the logging equipment sponsorship and visualization for the Historical Noise component of TenderNoise.


Tenderloin Technology Lab is the Tenderloin’s only technology center specializing in adult computer and employment skills training, which aids nearly 1,000 homeless and low-income clients each year. The Tenderloin Tech Lab offers free intensive computer classes, job search counseling and life skills courses, designed for adults struggling with poverty, addiction, mental health issues or homelessness.

Alex Lyon from Tenderloin Technology Lab is significant contributor to the TenderVoice Website Design and Development.

Salena Bailey and Karl Robillard from Tenderloin Technology Lab are significant contributors to the TenderVoice Exhibit Location Hosting.


Jim Hovell is a freelance web developer who is a significant contributor for the Flash-based interactive website of TenderVoice.